Give people a reason to discover your brand. Or be part of your event.
Your brand or event has a story. We make it meaningful in the press, in person and through the voices people choose to follow. From our Las Vegas base, we build campaigns for consumer brands and event organizers nationwide, connecting local and national media, founder expertise and influencer experiences around a clear reason to care, whether for one event or an ongoing program.
At BrandBomb PR, we help lifestyle brands build visibility, generate buzz and stay relevant through strategic public relations campaigns that get people talking. From fashion, beauty and wellness to retail, fitness and consumer experiences, we develop compelling story angles that secure earned media coverage, position founders and executives as industry experts and connect brands with their target audiences. Our approach combines proactive media relations, influencer partnerships, grand openings, experiential events, community engagement and award opportunities to build brand awareness and credibility.
We also specialize in publicity for major events coming to Las Vegas, including conventions, trade shows, expos, sporting events and award shows. Whether you're launching a new concept, looking to elevate an established brand or bringing a high-profile event to the city, we offer both project-based PR campaigns and ongoing monthly retainers tailored to your goals. From pre-event media buzz and on-site press coordination to post-event coverage, our team knows how to turn key moments into meaningful publicity opportunities.
Every campaign begins with your business priorities and the people you want to reach. We shape the media angles, founder perspective and real-world experiences together, so each part gives the next something meaningful to build on.
Develop timely stories for relevant local, national and specialist media, connecting your product, service or experience to a genuine consumer interest. We prepare the materials, pitch the angle and coordinate interviews and media visits with a clear purpose beyond simply announcing that you exist.
↗Position founders and brand leaders around substantiated expertise, a distinctive point of view and the decisions shaping their category. Interviews and commentary connect the person behind the business to the brand story without turning every conversation into a sales pitch.
↗Build a standalone event PR campaign or connect a launch, preview, class or activation to a wider brand program. Before the event, we shape the story and press approach; during it, we coordinate interviews, media hosting and creator access; afterward, we follow up with approved assets and relevant next angles. The scope follows the event, its audience and your objectives.
↗Integrate relevant creators through POV visits, firsthand experiences and event activations that give their audiences a meaningful way into the brand. We coordinate access, practical briefing, agreed deliverables and follow-up while leaving room for an authentic perspective, with clear expectations for accuracy, disclosure and content use.
↗Our lifestyle client experience has included Galleria at Sunset, SoulCycle, Hottie Hair Salon, Mana Jiu Jitsu and Vegas Fashion Week. These brands reflect the breadth of the category: places to discover, experiences to take part in and businesses that become part of people's routines.
We build the strategy around what makes each brand distinct, not a preset formula for the category. The right mix of press, founder positioning, events and influencer storytelling follows the audience and the story, with a plan that fits the business behind it.
Our event publicity experience includes NBA Con, where our work included a pre-event media preview, targeted influencer activity, local basketball-community outreach and media relations (NBA Con case study). Our team also supported Easy Day Foundation, the Official Foundation Partner of the 2025 American Music Awards, with on-site media relations and interview coordination (official AMAs partner announcement).
For Galleria at Sunset, BrandBomb PR brought holiday retail experiences to the media through targeted pitching, broadcast interview coordination and hosted creator visits. Public coverage included a December 2024 local holiday-shopping segment and a national in-person-shopping story featuring general manager Heather Cox (KLAS holiday-shopping segment, Fox Business shopping feature).
Building on SoulCycle's signature group experience, BrandBomb developed a wellness-led Bride Ride concept for its Las Vegas Strip location, giving visiting groups a fresh way to celebrate. The immersive bachelorette package connected fitness with hospitality, inviting visitors to include a shared workout in their itinerary and pack for the experience. Designed as a bookable group opportunity, the campaign paired press outreach with a hosted creator experience. Coverage included FOX5's firsthand demonstration, News3's in-studio feature and mentions on KLAS, KTNV and The CW. A two-page feature appeared in a 2024 issue of Real Vegas Magazine.
For Mana Jiu Jitsu Academy, BrandBomb PR paired opening publicity with hands-on creator class visits, introducing the academy's family-friendly programs to local audiences. An August 2026 ARC Las Vegas interview featured founder Matt Tuffele discussing the academy and its programs (News3 Mana founder interview).
You can work with us on one defined event campaign or a continuing brand program. We agree on the audience, priorities, timing and scope first, then build a publicity plan around the moments that matter.
Before an event, we establish the story, prepare spokespeople and pursue relevant media and creator opportunities. During it, we coordinate access and interviews so the experience is clear and usable; afterward, we follow up with approved materials and the next relevant editorial angle.
For an ongoing engagement, that same thinking creates a continuing story pipeline rather than a series of isolated announcements. Local relevance and national ambitions can inform either scope, with outreach shaped by the story rather than a promise that every event belongs in national news.
Our approach fits retail destinations, beauty businesses, fitness concepts, fashion brands and other consumer experiences, along with event organizers seeking a defined PR campaign. We welcome standalone conventions, expos, trade shows, championship sporting events and award shows coming to Las Vegas, as well as events within a continuing brand program.
The engagement can be one project or ongoing support, depending on what you need. We scope publicity, media relations and creator activity around your audience, objectives and timeline rather than assuming every client needs a retainer.
Yes. Our team is based in Las Vegas and works with brands nationwide, shaping outreach around the markets and audiences that matter to each client. We consider local, national and specialist opportunities according to the story, rather than assuming every announcement should go to the same media list.
They give people a way to experience the brand story, not just read an announcement about it. We develop events, hosted visits and creator activations alongside the press strategy, identifying what journalists can report, what founders can explain and what influencers can share through their own POV.
Practical details matter to that story. We coordinate access, briefing, media hosting, creator deliverables and follow-through, with clear expectations for disclosures and permissions rather than relying on an invitation alone.
Yes. We identify where the founder has substantiated expertise or an informed perspective, then develop interview and commentary opportunities that support the wider brand narrative. The goal is useful authority connected to the business, not a separate personal-profile campaign with no relationship to what the brand stands for.
Start with the role the campaign needs to play, such as introducing a concept, strengthening positioning or supporting a particular market or event. We consider coverage quality, audience fit, message accuracy, event engagement and agreed creator activity, adding referral traffic and inquiry signals where available.
Those signals help refine the strategy; they do not make every mention a sale or every attendee a customer. Earned coverage depends on editorial decisions, and no particular placement or business outcome is guaranteed.
Bring us the brand or event you are building and the audience you want to reach. We will help connect the story, the people behind it and the experiences that make it worth discovering, in Las Vegas and nationwide.
Book a free PR strategy callFree, no-obligation strategy call.