top of page
BrandBomb PR
BrandBomb PR
BrandBomb PR
1/4
Brand Awareness
NATIONAL PUBLICITY TO MAXIMIZE VISIBILITY OF NFL NFT
the
business
challenge
ViralHeir sought to maximize visibility on an NFT auction of the
renowned Antonio Brown meltdown video to drum up
popularity, sales and exposure in order to help sell the NFT
for the maximum price. There were no other forms of marketing
Support for this campaign and a quick turnaround for the press were required due to a quick buy and sell of an estimated $1.5 million.
the
solution
BrandBomb pitched and secured an exclusive with TMZ to break
the story. Once the story was live, BrandBomb distributed an
announcement press release in the ViralHeir entrepreneur’s local
market, as well as to national crypto outlets and journalists.
Custom pitches to targeted journalists supported the press
strategy to maximize results
the
results
The popular NFT made national news across 48 local and
national outlets and generated buzz throughout the finance,
Metaverse and sports and memorabilia communities. BrandBomb PR's efforts yielded over $8 million in media coverage.
Secured Press
media outlets:
+
PR EFFORTS RESULTED IN
$8 million in mEDIA coverage
Secured Broadcast
"Best PR Agency" - 2024 Silver State Awards
bottom of page